
Michael Sebti
Design Lead

Michael is a specialist consultant with a wealth of experience in food and beverage, retail, and hospitality.
He is a highly creative, client-facing designer, leading his teams on often complex operational and creative briefs. Working to find synergy between the food concept, service model and design experience, he has been finding the balance between the spatial concept, operations and the front-of-house customer experience over the past 25 years.
Michael excels in understanding what the end user requires from a powerful environmental experience. By calculating the right customer journey for each user group, Michael can deliver environmental experiences that meet their needs whilst weaving in superior operational solutions.
Prior to his employment with the Russell Partnership Collection, Michael completed a number of large food hall projects globally in Korea, Sao Paulo and the UK. He collaborated with distinguished Korean Creative Director, Kuho Jung, on a 70,000 sq. ft flagship Foodhall for Lotte in Seoul and won a 2018 FAB Award for Best Food Retail Environment with the 90,000 sq. ft Lotte Jamsil store, also in Seoul.